The Scottish Government has world-leading climate change targets, (42% reduction of greenhouse gases by 2020 and 80% by 2050). 1 in 3 car journeys in Scotland are under two miles. And these short car journeys cause disproportionate environmental damage, with cold engines burning more fuel. So the message was clear, if it’s not far, leave the car.
This campaign helped contribute to Scotland reaching it's 2020 Climate Change targets much earlier than expected. https://news.gov.scot/news/scotland-exceeds-2020-climate-targets